Private Event Sales Director
Supervises: Event Managers and Banquet Staff Job Description The Director of Events is responsible for the club’s event management strategy and execution of all events. Responsibility includes leading and developing our Event Planning Team to deliver first-class event services and exceeding member expectations. Our Event Planning Team provides highly personalized assistance to our members and guests through a “high-touch experience,” including helping the host with almost every aspect of their event. Our Event Planners, working as a team with culinary, service, and facilities teams, are keenly focused on providing a “five-star” personalized and professional service. Our Event Planning Team plans a variety of banquet functions with social grace, dedication, creativity, and finely tuned attention to detail. Some include wedding ceremonies and receptions, dinner dances, cocktail receptions, business meetings, celebration dinners, holiday parties, and more. Our Club is a vibrant and busy operation. We continue to set ourselves apart by the quality of the food, facilities, and service we provide. We have an excellent culinary team and an outstanding leadership team. Our Club strives for a positive work environment for our dedicated, hardworking, fun-spirited team members. Essential Functions Strategize and implement an average of 300 private and club events exceeding $2 million in function revenue. Leads the Event Planning team, providing constant coaching, feedback, and development to ensure Club standards are consistently met. Facilitate short and long-term planning for event operations with the Assistant General Manager to increase banquet sales and enhance member experience. Responsible for all hiring and training of the Event Planning team, including creating schedules and new hire training materials, including “How To” documents, standard operating procedures, visual aids, personal binders, and general/relevant company information. Leads weekly Banquet Event Orders (BEO), Culinary, and monthly inter-department event meetings. Maintains annual Event Analysis Profit & Loss for all Club events and holiday functions. Collaborates with various departments to gather information, including but not limited to labor costs, food costs, rental costs, and vendor costs. Maintains and submits department budget, revenue, and expenses as needed. Distributes certain departmental administrative tasks to the Event Planning Team. Performs other duties as assigned. Event Functions Assists members and Guests in planning a variety of private events and tracks prospective bookings. Partners with the A La Carte Team in developing creative ideas for holidays and club events, with concepts, themes, and formats for events that engage members, increase event awareness, satisfy member needs, and increase revenue. Collaborate with the Assistant General Manager, Executive Chef, F&B Managers, and other team members to review the format and details of events. Oversee event setup and breakdown; ensure all details are executed to the highest standard and according to member expectations. Actively participate in hands‑on tasks required before, during, and after events—this includes assisting with room setup, décor, signage, and post‑event cleanup. Lead pre‑event briefings and manage event execution, ensuring smooth communication and service delivery among staff, vendors, and across all departments. Conduct event site inspections and maintain the aesthetics and readiness of event spaces. Prepares BEO sheets, along with diagrams for functions. Proactively communicates accurate, timely information to team members, leadership, and members regarding events. Greets members and guests by name, attends functions to ensure member and guest satisfaction, and responds to member and guest complaints with appropriate corrective action. Analyzes member and guest feedback, comparable club data, and industry research to identify demographic trends and develop creative events accordingly. Keeps an accurate history file of each event. Create, update, and maintain Banquet SOPs. Assist the Event Manager with the hiring, onboarding, training, mentoring, scheduling, supervising, and disciplining of Banquet team members. Maintain a clean, safe, positive, and productive work environment. Assist in oversight of the Club’s Internship program. Responsible for all aspects of the administrative and operational aspects of private events, from communication, contracting, planning, to execution and breakdown. Diagram all room layouts, banquet item placement, and all related function details. Generate detailed BEOs and distribute them to each department. Communicate regularly with the necessary departments on banquet event needs. Inspect finished arrangements and check function sheets against actual room setups to ensure accuracy. Update Club’s banquet menus and maintain accuracy of catering system. Schedule and conduct pre‑event meetings with staff if need be. Candidate Qualifications Honest, respectful, empathetic, dedicated, strong work ethic, and a positive attitude. Demonstrated experience planning and executing a high volume of custom meetings and elaborate events, with upwards of $2 million in function revenue and 250 event attendees. Demonstrated results in developing new and enticing events to continuously enhance the member experience. Proven ability to manage multiple events simultaneously with close attention to detail. Must be able to handle a fast‑paced, high‑end, busy, and sophisticated environment. Willingness to be hands‑on and flexible with a “no task is too small” attitude. Enthusiasm and patience are essential, with the ability to effectively deal with stress and conflict. Strong communication skills are crucial in planning flawless and memorable events. Excellent interpersonal and organizational skills. Consistency in following up and following through with members and teammates is required. Detail‑oriented with excellent organizational skills. Highly motivated and must always want to make every member’s experience special. The desire to learn and improve daily. Passionate drive to be creative and informed with the latest industry trends. Proficient in event management software, Microsoft Office Suite, and layout design tools. Experience with Jonas POS software is a plus. Hours/Schedule Our Event Team supports club operations throughout the week, with schedules that may include mornings, evenings, weekends, and holidays based on events and business needs. Weekly schedules are subject to change, and availability in the evenings, on weekends, and on holidays is expected of all team members. Educational Requirements Education/Experience Bachelor’s degree in hospitality, Event Management, or related field preferred. Minimum of 5 years’ experience in event planning required (experience in a private club preferred) Minimum of 3 years leading and developing a team of professionals is strongly preferred Must have experience creating and/or reviewing event contracts with multiple parties, including clients and vendors. Other Benefits Our team members are a friendly group of professionals! We enjoy a beautiful working environment, free meals, staff outings & events, and much more. We also offer paid medical benefits & perks for eligible team members, including paid time off, and 401(k). We have a positive work environment with a dedicated, hardworking, fun-spirited team and polite and respectful leadership. A complete background check will be conducted on the selected candidate. This is a full-time, year-round, exempt, salaried position. Salary: $75,000.00 - $80,000.00 per year plus bonus. J-18808-Ljbffr